The Relationship Between Information Architecture and Usability
The foundation of any successful website is information architecture. You build on this foundation by means of usability guidelines.
The blueprint is the solid definition of the project. This is derived from customer-centric methodologies such as
The Outerpixel Success Structure.
INFORMATION ARCHITECTURE
We organize vast amounts of information into a manageable structure that is both efficient and logical.
This is accomplished through diligent analysis of current taxonomy, purpose, and usability.
Poor information architecture translates into minimized visibility to what may be important and often times,
mission critical pieces of information. What is worse is that the World Wide Web is inundated with broken architectures.
What We Do
Information Architecture
Physical Architecture Logical Architecture Use Cases
Process Flows Taxonomy Usability
How We Do It
The following are techniques employed during Information Architecture analysis.
Consultation
We survey and analyze current architectures. We provide detailed reports on findings and
solutions to potential problems.
Architecture Development
Logical Architecture: The overall structure of a website. This analysis yields well-organized
site maps and navigation to a website.
Physical Architecture: The layout and presentation of high level information on a web page.
Usabiltity Testing
We perform various usability testing techniques to ensure ease of learning, efficiency of use, and customer satisfaction.
Physical Architecture
